Shoezone Rebrand
As an employee at Shoezone, I decided to create a fresh new look to send off to the marketing department. A designed a new logo and new uniform as I could see first hand on the shop floor the faults with current uniform, branding and what I thought we could improve on. I wanted to bring the company into the 21st century and appeal to the 20 somethings of the market with a modern and sleek design but without completely changing the companies current branding identity too much.
